The Startup Code 2017: The Fastest Ways to Grow Your Startup into a Successful Thriving Business

The Startup Code 2017: The Fastest Ways to Grow Your Startup into a Successful Thriving Business

Date & location

January 24th 2017

10:00am - 5:00pm

MIT School of Engineering - Stata Center, Room 32-155, 32 Vassar St, Cambridge, MA 02139

Event organizers / presenters

Andrew Percey, Kenny Goodman

Other presenters

Kevin Hart, Mark O'Toole, Nick Salvatoriello, Adrienne Richardson, Andrea Warner

80% of Startups fail before their second birthday. This is because people build boring “Me Too” businesses and expect the crowds to flock. According to The New York Times, we get exposed to around 5,000 sales and marketing messages every day. We live in a very noisy world full of established businesses and hungry startups all fighting for the same precious customer eyeballs. This is why your business needs to STAND OUT and be different, if you want it to survive and thrive.

In this highly-focused, information-rich one-day marketing conference for startups you will learn:

  • How to Grow Your Startup with Google Search (SEO & PPC)
  • How to Create an Outstanding Value Proposition for Your Startup
  • Why You Need a Rallying Cry (Branding & PR)
  • How to Organize a Growing Database to Market More Effectively
  • How to Use Facebook Ads to Acquire New Clients
  • How (And Why!) To Build a Testing Culture in Your Startup

Grow Your Startup With Google Search (SEO & PPC)

- Andrew Percey, Prometheus PPC

Create An Outstanding Value Proposition For Your Startup

- Kenny Goodman, Find The Edge

Why You Need a Rallying Cry (Branding & PR)

- Kevin Hart, Mark O'Toole, Mower Boston

How To Organize A Growing Database To Market More Effectively

- Nick Salvatoriello, Nick Sal Inbound Consulting

How To Use Facebook Ads To Acquire New Clients

- Adrienne Richardson, ARE Media

How (And Why!) To Build A Testing Culture In Your Startup

- Andrea Warner, Haven Warner